Developing Your Marketing Niche: Do What You Do Best

Success today means looking for and serving niche markets.We have tips on how to find your niche and important rules for raking on a new niche. Read more...

The Impact of High Energy Costs and What To Do About It

Energy costs have tripled since 2003. While gasoline and diesel fuel have increased the most, all other types of energy have all gone up as well. How this affected greenhouse growers? We surveyed 30 greenhouse businesses, looking at total costs and found out how they deal with high energy costs. Read more...

How Can Small Greenhouses Compete Against “Big Boxes”?

Consider two small towns in the heartland of America: Each has an established small grower; and, both have been invaded by a “Big Box” store. A few years later, one grower is bankrupt while the other is surviving and thriving. We visited more than 80 greenhouses, garden centers, and nurseries in the past two years to discover the “hows” and “whys” of dealing with the “Big Boxes”. Read more...